Categories
Student Life

So you want to study fashion design?

Jaiden Shoushounova LaSalle College Vancouver

Pexles Stock Photos

So you want to study fashion design? Let me tell you right here, and now that fashion design is much more than just creating a sketch then sewing away on a machine. There is so much time, thought, and effort put into every piece of clothing you will make, and you need to have a strong work ethic even to reach that point.

Let me break it down for you on what classes are like. At LaSalle College Vancouver, specifically the fashion design diploma program. Your classes will mostly be design/construction focused; however, you also get a handful of marketing/business classes that will benefit you and help the school stand out from others, hence why It was my top college choice. I will tell you about the three main courses you will come across in most fashion schools.

Pexels Stock Photo

In a construction class, or as you may know it as a sewing class, the instructors will explain the type of garments you will be making in that class. In most of my classes, we do 3-4 basic garments and one big final garment; along with those smaller, more basic projects, you have to create samples which are essentially professionally done tests for specific design elements i.g, A collar or placket. You get about two weeks per project roughly and have a midterm project (could be a dress with pockets as an example). The final project generally includes some of the previous sample work you learned incorporated in pervious projects with your own design details.

Adobe Stock

The next type of class we do is a pattern-making class. Pattern making, in my opinion, is the most difficult (it’s the math that gets me). This time, you’re the one making patterns from scratch; that’s right, you need to calculate the basic measurements of an industry standard sized model and get everything down to the last centimeter. Pattern drafting is very time-consuming, and if something is off even by a millimeter, your projects will not turn out correctly. This type of class requires the most patience and precision.

Adobe Stock

Lastly, I will discuss the marketing classes. In these classes, you do lots of research and make many PowerPoint presentations and essay writing. You get to learn about consumer behaviors’, trend forecasting (my personal favourite). You get the opportunity to interview people and take a look at some fashion history and learn about how fashion has evolved over the years. The presentations can be long for these classes and sometimes the information can overload your brain. Still, the fashion industry is so fascinating that you will be mesmerized by every lecture, and you will always be learning something new.

Adobe Stock

Along with the marketing classes, you will come across concept classes, and these are the brains behind your collection. You can’t just make random outfits and throw them on a runway. You want your audience to have a feeling towards your collection and share an emotional response to it! Concepts will not always come easy to you, and they will continuously be evolving; they are the core of your inspiration; they are the story you want the clothing to tell when you watch it go down the runway.

Hopefully, this article helped break down what you can expect when studying fashion design. I’m in my 6th quarter of school here (two more until graduation!), and trust me, it has been a roller coaster of a time, and I wouldn’t trade it for the world. I adore watching my designs come to life, the late nights in the labs with friends all stressed out and drinking way too much coffee, learning about the industry, getting fantastic opportunities to meet great people and hopefully becoming an inspiring designer or stylist in the future. If you’re considering fashion design, I highly recommend going to school for it, and there is so much you will learn that I never even knew about, and I think it’s a great thing to pursue.

Categories
Student Life

The Start Of Fashion College Experiences

By Jaiden Shoushounova LaSalle College Vancouver

Fashion college is a great experience so far. As a second semester student at LaSalle College Vancouver, I have some knowledge about the basics of fashion school and even some advice you may find handy along the way. I am going to share my experiences and a brief description of what courses I have taken.

First things first, fashion school is very serious work. If you’re considering going to any fashion school, be prepared for lots of hard work. Fashion is always changing, and it takes a lot of effort to keep up with the trends and reflect what is current in your assignments. The homework will not be easy, you need to love what you’re doing to achieve good results. You will spend hours working on something, but it may not turn out the way you envisioned, you might create hundreds of designs just to get the perfect 6.

It will be expensive but worth the money. Most, if not all design schools, will have a pretty high tuition but believe me when I tell you it is worth it. My specific school, and I assume most design schools as well, offer the most current equipment and industry resources that would be next to impossible to access if you weren’t a student. You can use professional websites and programs like WGSN and Adobe, which are either included or offer you a student discount! The best sewing machines, sergers, dress forms, you name it!

Networking and experience are super important in the fashion industry, you need to form strong connections with everyone you meet and what’s a better way than in college! Your instructors will have worked in the career field you’re interested in, they have the life experience and advice to help you achieve your goals! Colleges also offer a lot of opportunities to get out there and work in the field, whether you have an assignment to report at fashion week, interview a local designer, or even help a brand market! All of these will not only help you network, they will provide industry experience that could be added to your resume.

The first semester was all about the basics, without basics, you will not get very far, especially if you start with little to no experience. So I learned the basics which included the principals and elements of design, perspective for drawing, digital editing on Photoshop, colour theory, and of course, a basic fashion introduction on marketing and design we called it Survey of The Fashion Industry. After that semester/term, I started to learn about textiles, fashion illustration, the history of fashion, and more fashion marketing as it’s essential for us as designers also to understand the basics of marketing. Also, you would typically have pattern drafting and sewing classes in the first two semesters as well, but I adjusted my course load and haven’t done them yet. LaSalle College Vancouver offers a lot of student services to help you do your best and flexible scheduling is part of that. Always look at what services your school offers and take advantage them.

With that all being said, I highly encourage you to look into studying fashion as it is such an amazing experience. You will meet and work with some great people and make the best memories while gaining industry experience. I am only in my second semester and I have already learned so much. I look forward to all the opportunities the future has for me and my fellow classmates.

Proof reading and editing by Amber Rose Aiken

Categories
Local Talent

Introducing [-ization] Studio

Hello everyone, Amber Rose here.

I recently had the opportunity to interview Amy Herndon, creative director of Vancouver brand [-ization] Studio for an assignment. As part of this assignment, I also collected some scrap fabric from Herndon to create a shopping bag inspired by her brand.

Here’s what I learned in my interview with Amy Herndon.

Intro to [-ization] Studio

[-ization] Studio is a high-end streetwear brand. They create basic pieces in a not so basic way. Often inspired by science, the clothes can have a somewhat clinical feel and an experimental look.

All of [-ization] Studio’s garments are unisex and sustainably made in Vancouver. They collect deadstock fabric from other factories to use in collections as well as locally sourcing any other fabrics and notions. They also use a lot of cotton and recycled polyester.

Limited production runs and making pieces to order mean [-ization] doesn’t have excess stock sitting around. As for samples from runways shows and photoshoots, those are gifted or sold in sample sales with the proceeds going to the charity of Herndon’s choice.

You can check [-ization] Studio out on social media or their website.

Meet Amy Herndon

Photo courtesy lasallecollegevancouver.com

Creative director Amy Herndon is originally from Edmonton, Alberta. She became interested in fashion through the theatre and fashion programs available at her high school. She was able to learn various techniques to create costumes for theatre or anything she could imagine. While in high school, Amy participated in Skills Canada twice, coming in first at the provincial level and second nationally.

After high school, Herndon attended LaSalle College Vancouver for the Fashion Design Diploma program and graduated in 2016.

She currently works as a patternmaker for 310 Design Studio, a design and manufacturing company in Vancouver. Herndon also runs [-ization] Studio out of 310 Design Studio with her boss as her business partner. This provides a lot of control and flexibility with production. Herndon can produce things precisely how she wants and produce as few or as many pieces as needed.

Fun fact: Amy Herndon also likes to bake and experiment with textile dyeing.

My Shopping Bag

My quick sketch of the bag I planned to make.

While visiting Herndon at 310 Design Studio, I was able to collect some scraps from her to use for my shopping bag. She gave me some of [-ization] Studio’s classic french terry, as well as some denim and a blue knit from their latest collection, and some plastic that they’re experimenting with.

With these fabrics in hand and Herndon’s geometric designs as my inspiration, I created the following:

I created a fairly large bag with lots of pockets. The base is cardboard sandwiched between two layers of denim. The front and back are the blue knit with partial circle plastic pockets. The sides are French terry, also with plastic pockets. The bag is lined completely in the French terry with blue knit pockets on all four sides and I finished with two sturdy denim straps.

I was very happy with this bag, I think it’s very useful and fits pretty well with [-ization] Studio’s brand.

Don’t forget to check out [-ization] Studio and show Amy Herndon some love as a local Vancouver designer and a LaSalle College Vancouver alumni.

Photo of Amy Herndon and myself.

Categories
Tips and Tricks

Shopping Tips To Save Money

-Jaiden Shoushounova LaSalle College Vancouver

Do you like to spend your day at the mall shopping? Buying lots of nice things before realizing you just spent this month’s rent or tuition on that designer handbag? Don’t worry we’ve all been there. Lucky for you I have a list of my best shopping tips to stay stylish and be smart with your money.

Image Source https://spccard.ca/
  1. Student Discounts – It is time to break out that magical benefit all of us students have, the student discount. Most stores will offer a 10% student discount if you show your school ID or even an SPC (Student Price Card) 10% may not seem like much but it does make a difference in the long run.
Image Source https://makingcentsoflifeblog.wordpress.com/2016/06/07/how-to-budget-two-ways-to-create-a-budget-for-yourself/

2. Setting a Budget – Before you go off and spend all your money without thinking, you may want to consider giving yourself a budget or even an allowance. At the start of every month or every payday, you can give yourself 15% of your paycheck to spend and save the rest. For example, your paycheck was $400 so you’ll set aside $60 for yourself to spend on whatever you would like and put the rest in savings.

Image Source https://prostonail.com/receipts/

3. Saving Receipts – Always save your receipts just incase you end up not liking your purchase, you can get your money back or store credit. Another good reason to save receipts is that in some cases you can write them off during tax season and get money back!

Image Source https://www.moneysense.ca/save/how-much-to-save-and-invest-to-cover-inflation-for-40-years/

4. Use Cash – Using cash will limit how much you spend, if you’re going shopping just for the sake of buying things you enjoy and don’t need your cards, leave them at home. Using cash will make you consider what you’re buying since you have a limited amount of money and will only buy something you truly love.

Image Source https://www.techgyd.com/honey-app/38167/

5. Technology – Technology has advanced so much there are so many apps and extensions you can use to save money! Download apps for stores you shop at and sign up for text alerts. Shopping online? Try downloading Honey and Shoptagr for your browser. Shoptagr allows you to save items you want and sends you notifications when they go on sale. Honey finds the coupon codes for your purchases to ensure the best deal.

Image Source https://tuul.tv/es/ecologia/consejos-tips-apoyar-movimiento-basura-cero-o-zero-waste?item=8

6. Thrift Stores – Who says you have to buy clothing brand new? Thrift stores are a great way to find unique clothing. You can even score big by finding some timeless pieces if you’re lucky! They can be hit or miss but it’s always exciting when you find an authentic designer bag for only $50 at a Thrift Shop.

Image Source https://www.pinterest.ca/msshopsmart/

7. Think Before You Buy – It’s time to use that self-control you have to really hold back and truly think about the item before you splurge. For example, if you find a super cute top, stop and think about what you currently own. Do you have something similar? Will it go with anything you own? Is the price worth it? How often will you wear it? You need to ask yourself these questions to make sure you aren’t wasting your money.

Image Source https://es.louisvuitton.com/esp-es/tienda/estados-unidos/louis-vuitton-chicago-michigan-avenue

These are my seven best shopping tips to help you save money! You can use these tips on anything you need or want to purchase. The best way to save your money is to be smart about what you’re buying. Think about how often you will use whatever it is you want to buy and if it is worth the cost. Most importantly, if you can afford it as well as your regular expenses. Remember rent, food, and tuition come first before you buy random stuff, but it is still important to treat yourself from time to time.

Proof reading and editing by Amber Rose Aiken

Categories
Uncategorized

Introducing Your LaSalle College Vancouver Fashion Reporters!

Welcome to the first official post from the LaSalle College Vancouver Student Fashion Blog!

We are a student-run blog looking to explore fashion across various industries and see how it impacts people everywhere and in every way, not just the textile and apparel industries. But, we’ll be covering plenty about the fashion industry as well!

Today, we’d like you to meet our two founding members!

Jaiden Shoushounova – Jaiden is a second semester student studying the Fashion Design Diploma. She wants to become a fashion designer with her own fashion line or even work for and produce a fashion magazine. “This blog will not only share my love of all things fashion with other people but for the students working on it I think it can help with their future goals and be a great addition to their resumes!” Jaiden wants this blog to grow and help shape fashion in a positive way.

Amber Rose Aiken – Amber Rose is a first semester Bachelor of Design in Fashion Design student from Bradford, Ontario. She loves creating custom designs and making people’s dream garments a reality. The blog is a way for her to indulge her curiosity and desire to learn about all things fashion. She wants the blog to help people understand the role fashion plays in daily life and beyond.

We are your two founders and reporters!

It’s just us for now but we welcome any new members with an interest in fashion, journalism, or both.

If you’re a student at LaSalle College Vancouver and think you have something to contribute, let us know!

Design a site like this with WordPress.com
Get started